As one of the most important B2B social media platforms, LinkedIn can help you attract more eyes on your business. At the moment, it is one of the most popular…
There are two kinds of social marketing: organic and paid. With audience demographics and interests becoming more diverse than ever, paid social marketing is an efficient way to target customers…
Report Highlights Google paid search CPC increased for the first quarter of 2020 in Q4, rising 4% year over year after a 1% decline in Q3. The quick reversal in…
1. Deliver actionable insights based on customer data. To develop more effective content strategies that help you better engage with your customers, you need to have better insights. Utilizing artificial…
It’s not uncommon to see Small Businesses & SMEs complaining that digital marketing doesn’t work. And when you look closely they are doing the least valuable work against their very…
2021 is going to be a year where more people will use the internet for their day-to-day needs. This isn’t just because of advancing technology, but mainly because of the…
Since customer relations considers all of your customer interactions, there are a lot of factors that can influence a customer relationship. When building positive customer relations, organizations need to take…
In the past, local businesses could largely rely on foot traffic and word of mouth to grow their brand. Nowadays, however, most customers begin their search for businesses online —…
Let’s all agree on one thing that grew significantly in 2020… It’s online sales. If you haven’t noticed already, online shopping has gone up drastically since the global pandemic. Do…
Whether you have just started a small consulting business, run a local consignment shop, or opened a café, you are constantly looking for ways to attract business without breaking the…
